Boise State Chooses PrimeSport as Official Bowl Game Travel Partner

Atlanta, GA, December 5, 2010 - PrimeSport, the global leader in event packages and hospitality for sports and entertainment events and Boise State University, today announced PrimeSport as the official bowl game travel partner of the Broncos.

Boise State will face the University of Utah in the MAACO Bowl Las Vegas XIX on December 22 (Wednesday).  Kickoff for the game, which will be broadcast by ESPN and played at Sam Boyd Stadium, is 5:00 p.m. (PT).  Boise State's bowl appearance will be its 11th in the past 12 years. 

"There is certainly an energy and excitement around campus and throughout the community," said Gene Bleymaier, Director of Athletics at Boise State.  "Our football program has excelled over the past 14 years and the school and community is very proud and excited for our team to be headed to another bowl game this season.  PrimeSport has extensive experience working with prestigious programs including the Rose Bowl, Allstate Sugar Bowl and NCAA Final Four, so it's a perfect match for us to partner with them."

Through its partnership, PrimeSport is offering preferred packages to the MAACO Bowl Las Vegas for Boise State fans.  Packages can include game tickets, chartered airfare, hotel accommodations and access to the official pep rally and pre-game party.  Fans can guarantee themselves to be in the middle of all the Boise State action at this year's bowl game when they travel with PrimeSport on the official packages.  PrimeSport is also currently the official hospitality and travel partner for the Rose Bowl in Pasadena, the Allstate Sugar Bowl in New Orleans and the NCAA Men's Final Four® in Houston.

"Boise State has a very successful program and we are excited to partner with such a great school," said Jason Parker, Executive Vice President of PrimeSport.  "We are committed to bringing Broncos fans a unique and unforgettable experience this season as Boise State heads into another great Bowl game."

For more information and to view all available official package offerings, please visit

About PrimeSport
PrimeSport is the leading global Sports Travel and Event Management company, offering tickets, corporate and fan travel packages, and hospitality events for corporations, professional sports teams and fans. Official partnerships with professional and college sports organizations include multiple NFL teams and the Rose Bowl Game®. The company is the official provider of hospitality and ticket programs with select NCAA Championships including the NCAA® Division I Men's Basketball Championship Tournament, NCAA Men's Final Four®, NCAA Women's Final Four®, NCAA Men's College World Series®, and NCAA Men's Frozen Four®. PrimeSport is a privately-held company, headquartered in Atlanta, GA.  For more information, visit or call 1-800-591-9198.



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